Say hello to our all-new “SOOTHE” serum – a groundbreaking serum crafted with the perfect balance of science and care, specially designed for delicate and sensitive skin.

Whether your skin feels irritated, inflamed, or just out of balance, SOOTHE serum steps in as the ultimate calming companion. Infused with Azelaic Acid, it gently hydrates, evens out skin tone, and tackles redness without stripping your skin of its natural goodness.

SOOTHE is a multi-tasking hydrating serum that provides lightweight, non-sticky nourishment while targeting blemishes, reducing sensitivity, and leaving your skin calm, fresh, and comfortable.

Calming and nourishing your skin has never been this simple—just reach for SOOTHE, your skin’s daily rescue partner.

Why you’ll love SOOTHE:

• Allergen Free
• Toxin Free
• Vegan & Cruelty Free
• Plastic Neutral
• Synthetic Fragrance Free
• Clinically Tested on Teens as Anti-Irritant and Safe for Sensitive Skin
• Dermatologist & Pediatrician Approved

Your skin deserves to be pampered with kindness. Make SOOTHE a part of your routine today!

AM

Cleanse: Start with a gentle face cleanser.
Hydrate: Apply 2-3 drops of SOOTHE evenly to your clean, dry face.
Moisturize: follow up with a good moisturizer.
Protect: Follow with a broad-spectrum SPF.
PM

Double Cleanse: Remove makeup and impurities with a double cleanse.
Hydrate: Apply 2-3 drops of SOOTHE to clean, dry skin before bed.

Azelaic Acid (5%): A powerhouse anti-acne agent that soothes inflammation, minimizes blemishes, and helps brighten skin tone.
Niacinamide (2%): Controls excess oil, improves texture, and enhances radiance for a visibly smoother complexion.
Tasmannia Lanceolata Fruit Extract: A non-irritant botanical extract that calms redness and sensitivity, leaving skin balanced and refreshed.
Allantoin: A gentle agent that softens and protects sensitive skin while reducing irritation.
Sodium Hyaluronate: Delivers lightweight, long-lasting hydration to maintain a plump, youthful glow.
Willow Bark Extract: Provides gentle exfoliation to clear pores and refine skin texture.
Cucumber Fruit Extract: Soothes, cools, and rejuvenates skin for a fresh and dewy feel.
Aloe Vera Juice: Deeply hydrates and restores moisture balance while promoting healing and repair.
Magnesium Aspartate: Fights acne while nourishing the skin, helping it look and feel healthier.
Botanical Extract Blend (Poterium Officinale, Ginger Root, Cinnamon Bark): A natural mix that fights acne-causing bacteria and helps reduce breakouts.

Animal, Fats, Animal, Oils, Animal, Musks, Benzalkonium, Chloride, Benzophenone, BHA, BHT, Bisphenol, A, (BPA), Butoxyethanol, Chemical, Sunscreens, Coal, Tar, Dyes, Silicones, Detergent, Ethanolamines, (MEA/DEA/TEA), Formaldehyde, Fragrance, Hydroquinone, Liquid, Petrolatum, Methyl, Cellosolve, Methylisothiazolinone, Methylchloroisothiazolinone, Mercury, Mercury, Compounds, Mineral, Oil, Oxybenzone, Avobenzone, Parabens, Parffin, Oil, Phthalates, Polyethylene, Glycol, (PEGs), Resorcinol, Retinyl, Palmitate, Siloxanes, Sulfates, Thimerosal, Toluene, Triclosan, Triclocarban

What is Serum Soothe Azelaic Acid Serum used for?
Serum Soothe Azelaic Acid Serum is designed to treat acne, reduce redness, and improve uneven skin tone while soothing sensitive and irritated skin.
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Is azelaic acid serum good for acne?
Yes, azelaic acid helps kill acne-causing bacteria, unclog pores, and reduce inflammation, making it highly effective for acne-prone skin.
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Does this serum help with pigmentation and dark spots?
Yes, azelaic acid helps reduce hyperpigmentation and dark spots by controlling melanin production, resulting in a brighter and more even skin tone.
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Can I use this serum daily?
Yes, azelaic acid serum can typically be used once or twice daily depending on your skin’s tolerance. Start slowly and increase usage gradually.
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Is this serum suitable for sensitive skin?
Yes, azelaic acid has anti-inflammatory properties that help soothe irritation and redness, making it suitable for sensitive and rosacea-prone skin.
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Does azelaic acid serum reduce redness?
Yes, azelaic acid helps calm inflamed skin and visibly reduces redness and irritation for a more even complexion.
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Can beginners use azelaic acid serum?
Yes, beginners can use it, but it is recommended to start with a lower frequency (2–3 times a week) and gradually increase to daily use.
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How long does it take to see results?
Visible improvements in acne and skin tone can typically be seen within 4–8 weeks of consistent use, depending on skin type and concern.
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Can I use azelaic acid with other skincare ingredients?
Azelaic acid works well with most ingredients, but avoid using it with strong exfoliating acids or retinoids at the same time to prevent irritation.
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Is this serum non-comedogenic?
Yes, azelaic acid is non-comedogenic, meaning it does not clog pores and is safe for oily and acne-prone skin.